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Modo

Infraredx Makoto

Changing the way people work together.

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INSIGHT

Observe, analyze, refine, repeat.

From set up to active imaging, technology is woven into every step of the patient journey. Infraredx asked us to make a complex procedure easy.

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The most comprehensive imaging solution available.

YOSHIHIKO SANO, PRESIDENT, NIPRO

IDEA

Learn from the people doing the work.

We observed procedures and watched teams work together. We looked for pause points to find opportunities for improvement. We did what Infraredx wanted. We made everything a little bit easier.

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IMPACT

Sales doubled.

Positionable displays make it easy to share images. We lit up the connector panel to make connecting to the cath lab easy. We used a mouse for faster marking. We made the system narrow for hallway storage. Market response was positive enough for Nipro, a Japanese distribution partner, to buy the company.

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Everything starts with a conversation.

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